CMO Conversations with Tricia Gellman

Welcome to CMO Conversations – a podcast that takes you inside the mind of the modern CMO. Every other week, Drift CMO Tricia Gellman sits down with a different CMO and goes deep on their experience. What did their path to becoming a CMO look like? What a

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Embracing a Beginner's Mind as a First-Time CMO with Coalition's Dylan Steele

Posted July 1, 202100:34:45

Dylan Steele is wrapping up his first month as CMO at Coalition. Prior to joining Coalition, Dylan was VP of Brand & Marketing Strategy at Splunk,...

What It's Like to Be a CMO and Co-Founder with Uberflip's Randy Frisch

Posted June 17, 202100:39:59

There are CMOs and then there are founders. But Randy Frisch? He's a CMO AND a co-founder at Uberflip. On this episode, Tricia sits down with Randy...

Breaking Down Silos Within Your Marketing Team with Airtable's Archana Agrawal

Posted June 3, 202100:50:12

We've talked a lot about the silos that exist between sales and marketing. But what about the silos within your own marketing team? On this episode,...

This Is What You Should Ask in a CMO Interview (with Amplitude's Jennifer Johnson)

Posted May 20, 202100:28:59

Sometimes it can seem like the role of the CMO is just an impossible list of expectations for one person to carry out. And sometimes, CMOs find out...

What Happens Before, During, and After You Launch a Category (with Amplitude's Jennifer Johnson)

Posted May 6, 202100:29:14

Whether you have a category or not, you need to have a point of view, you need to be solving a problem, and you need to be solving it in a different...